Turning a childhood hobby into an adult’s financial dream with Michael Savage from New Canaan, CT

In the world of investments, where stocks, bonds, and real estate reign supreme, there’s a lesser-known contender: Lego sets. 

Yes, you read that right! 

Those colorful interlocking plastic bricks that have been the source of endless childhood creativity might just be your ticket to building wealth. In this article, we’ll dive into the fascinating world of Lego investing to uncover whether collecting Legos can indeed be a profitable hobby.

The Lego Phenomenon

First things first, let’s address the elephant in the room: why would anyone invest in Legos? 

Well, for starters, Lego sets have shown remarkable appreciation in value over the years. 

Just like any other collectible, scarcity and demand play a crucial role in driving up prices. As certain sets become discontinued or rare, their value skyrockets, especially if they’re part of a popular franchise like Star Wars or Harry Potter.

Legos also has a long-standing history of evolution from classic Legos to modern collection.

The Numbers Don’t Lie

To put things into perspective, let’s take a look at some numbers. According to a study by British newspaper The Telegraph, Lego sets have outperformed both gold and the stock market in terms of investment returns over the past 15 years. That’s right, those colorful bricks have been outshining the traditional heavyweights of investment portfolios.

Investing 101: The Lego Way

So, how does one go about investing in Legos? 

Well, it’s not as simple as strolling into your local toy store and buying every set in sight. Like any investment, it requires research, strategy, and a keen eye for spotting valuable sets. 

To start off, think of vintage Legos and their value. There’s a lot of money in everything old that becomes new again. 

Here are a few tips to get you started on your Lego investment journey:

  1. Do Your Homework: Keep an eye on trends in the Lego market. Look out for sets that are likely to be discontinued soon or those tied to popular franchises that have a loyal fanbase.
  2. Invest in Quality: Just like in any other investment, quality matters. Opt for sets that are in mint condition, preferably still in their original packaging. A damaged box can significantly diminish the value of a Lego set.
  3. Diversify Your Portfolio: Don’t put all your bricks in one basket. Diversify your collection by investing in a variety of themes and sets. This will help mitigate risk and maximize potential returns.
  4. Patience is Key: Rome wasn’t built in a day, and neither is a profitable Lego collection. Be prepared to hold onto your sets for a while before cashing in on their appreciation.

The Flip Side

Of course, like any investment, Lego collecting comes with its own set of risks and challenges. For starters, there’s no guarantee that a set will appreciate in value, no matter how rare or coveted it may seem. 

Economic downturns, changes in consumer preferences, or even Lego’s own production decisions can all affect the market value of a set.

The Bottom Lego Line

So, can collecting Legos be a profitable hobby? The answer is a resounding yes, but with a few caveats. While investing in Legos can potentially yield significant returns, it’s not without its risks. 

Like any investment, it requires careful research, strategic planning, and a willingness to ride out market fluctuations.

Whether you’re a die-hard Lego enthusiast or just someone looking to diversify their investment portfolio, there’s no denying the allure of Lego collecting. So, dust off those old sets, scour the internet for rare finds, and who knows? You might just build yourself a fortune, one brick at a time.



Michael Savage from New Canaan is the Founder of 1-800 Accountant that helps businesses with their accounting services and needs through cutting-edge technology and customer support. He runs the company alongside CEO Brendon Pack.

In his spare time, Savage enjoys creating unique koi ponds, collecting Michael Jordan sneakers, and admiring muscle cars and unique pop art. He and his wife also spearhead the Savage-Rivera foundation to help impoverished families in Honduras.